Customisation:
synonymous withJOY THAI

Customise according to your own taste to add value to objects. Custom-made production.

Create without limits, customise without constraints, print history!

3 key dates...

1993

2014

2020

The history of JOY THAI began in 1993 in Thailand, when its founder settled there and decided to start manufacturing made-to-order clothing, drawing on his expertise in this field. He opened an office in Bangkok and started his activity managing the complete renewal of employees' wardrobes for major brands.

The company soon opened an office in Bangladesh, followed by another in China, so as to be directly present on production sites and offer its customers a fast, efficient and expert service. As a result, JOY THAI quickly gained such a reputation that major international companies began to place their trust in the company.

In 2014, JOY THAI and SOLO INVEST joined forces to set up an office in Paris and to be even closer to French and European customers.

Since 2020, JOY THAI has permanently joined SOLO Group and deals with all manufacturing requests for custom-made garments and accessories. Customers come from all walks of life and all countries, JOY THAI's expertise and know-how are recognised by all.

The team, the heartbeat of the process

JOY THAI's strength lies in its organisation and its team. We rely on three guiding principles: proximity to partners, agility and responsiveness. Our only goal is to satisfy your creativity without limits.

In Paris: this is where the JOY THAI’s management and “client interface” are based. It is here that all requests are processed. The role of the Paris office is to receive requests, to refine with customers their expectations, to illustrate them the different possible solutions according to their budget and needs, and to interface with the offices and production sites in Asia.

It ensures compliance with specifications, quality, deadlines and budget.

The office in Bangkok looks after the execution of the bespoke production file until delivery.

In China and Bangladesh our offices are directly located at the production sites to ensure that each stage of the manufacturing process meets customers’ expectations.

How we work

Making the impossible possible while making life easier for our customers.

That is our mission!
We know that if our customers call on us, it is because they are aware that manufacturing custom-made clothing and accessories is a very special task. And this is just as well since it is our job!

● A single point of contact for a personalised follow-up of requests.

To begin with, we guarantee our customers a single contact person who deals with their entire project. She/he is based in Paris, so that transactions take place in the same time zone (or almost) and in the language that best suits customers.

Her/his role is to understand the customers’ requests and to translate them in technical terms, to give them advice, to guide them and to suggest alternatives if necessary, depending on their deadline and budget. She/he is also responsible for coordinating the various offices in Asia so that the products delivered exactly correspond to the customers’ expectations.

● A clear code of ethics.

We guarantee our customers the respect for the information contained in their files. We never disclose their identity or what we do for them. We do not work with end customers, we only work with resellers, distributors, agencies or decorators.

● Processes suited to all kinds of requests.

Ensuring limitless custom-made production takes a good organisation, a good network and unquestionable expertise to be able to anticipate events, to avoid falling into traps and to guarantee products that are totally in line with the customer's expectations and deadlines.

The JOY THAI team has all these qualities. Moreover, it has implemented a number of processes that identify the crucial stages of the project, question them and approve them one by one

● A sourcing suited to the quantities and deadlines of each request.

In order to turn your project into reality, i.e. to be able to manufacture the desired model in the desired quantities and within the expected time frame, we have production sites all over the world that enable us to offer you the best solution.

Nevertheless, as with any industrial process, we are subject to technical constraints in terms of minimum order quantities (MOQs) and lead times. These quantities and lead times vary depending on the country of production and the delivery time. We are here to offer you the best solution.

See the MOQs

Key steps to turn your project into reality

Usually, you want custom-made clothing or accessories to have a unique product, specific to your brand and that helps your company to stand out in the market. Manufacturing custom-made products is a job that requires skills in many fields: technique, creation, style, communication, negotiation and project management. Our teams will support you to turn your expectations into reality.

First step: specifications.

First, we will focus on the clear definition of specifications: we will study with you your expectations, your needs and your requirements (materials, decorations, customisations and deadlines). It is on the basis of these specifications that we will provide you with a complete quotation and, if necessary, with mock-ups or even samples.

Second step: confirmation of the technical file.

It starts after confirming the order. We will create the complete technical file of the product(s). This file will cover all the components of the product (material, thread, buttons, colours, decorations, style elements, etc.). It is only after the confirmation of the technical file that we will proceed to order the garment components. This stage ends with the manufacturing of the prototypes that will allow us to validate the product in real life.

Third step: conformity of the prototype and launch of the production.

This stage begins with the launch of the production based on the validation of the prototype(s). Throughout this stage, our teams ensure directly at the production sites that everything conforms to the approved prototype. This stage ends with a final quality control before shipping.

Fourth stage: packaging and shipping.

During this stage, the products are packaged according to the specifications and then shipped or prepared for collection, if the customer did not choose the shipping service.

Last stage...

It does not depend on us but on you: it is the use that you, your customers, your employees will make of the garments and accessories you have designed for them. This is the longest and most enjoyable stage!

Customisation, a vast subject

When it comes to customising a garment, there are actually a multitude of possibilities that will allow you to put your brand in the spotlight and to make your product unique.

The advantage of JOY THAI is that we master them all!

Two possible starting points and endless solutions...

Creation from A to Z:

You have never seen a product that matches up to what you are looking for, you have a very specific need and there is no garment that ticks all the boxes. For this creation from scratch, our team will identify all your specific needs, your desires and your ideas to bring you THE answer you are looking for. We will make sure that the materials, the cuts, the accessories, the decorations, etc. fit each other so that your garment keeps its technical features while being comfortable to wear and easy to care.

In this case, we will work on the creation of the design of your product (conception, assembly, style and measurements), the choice of materials, the variety of sizes, the colour creation, the manufacture of specific accessories, the decoration, etc. We will define everything together with you and we will provide you with numerous samples during the creation process of your unique model.

From an existing model:

You want a T-shirt, a pair of trousers, a jacket or any other garment but modified according to your needs.

We will start from the model you have chosen and we will refashion it to suit your needs and constraints. Many modifications are possible, the most frequently requested of which are described below (this list is not exhaustive, we have no limits, just ask us!).

Depending on your budget, your customer’s requirements and the product's intended use, we will guide you in your choices

● What you can customise

Style

When it comes to style, we refer to everything that affects the pattern of the product: the shape of the armholes, the length and finish of the sleeves, the neck shape, the neck tape, the button plackets, the pockets, etc. It is here that the professionalism of the design office is a real asset, both to turn your expectations into reality and to make them concrete and comfortable. It is a real job, our job!
Colour

You want one or more specific colours for the garments or accessories you want us to manufacture. Our production line allows us to offer you the materials you want in the pantone colours you wish. Upon request, we can also manufacture products made up of your different corporate colours
Material

Depending on the product’s intended use, your values, your preferences or even the originality that you want to bring to the products, you may wish to have one or more specific materials for the garments and accessories we custom-make. Our suppliers can provide us with all possible materials to manufacture clothing: natural, synthetic, recycled, organic, reused. We have suppliers all over the world so that we can also meet the requests for locally made materials
Size

We can develop new products or existing ones in additional sizes (small or large). We can also develop products in specific sizes to suit your needs: by widening or lengthening certain sizes compared to the standard or the opposite.
Product decoration

It is the most affordable type of product customisation and the one that will add value to your product. Once the style, colours and materials of your garment are approved, you may need to add a decoration that highlights your logo, your slogan, your message or whatever you want in order to make your product totally unique. There are many possibilities to decorate your product. It is advisable to define beforehand what you want in order to choose the most suitable technique: screen printing, embroidery, dye sublimation, digital printing, transfer printing, etc

- Screen printing: this is the most widely used technique today. It consists of using the stencil method to deposit ink directly onto the product. There are as many screens and passes as there are colours in the design to be reproduced, but all colours are possible. This technique makes it possible to produce very large quantities. It allows the use of inks with various effects for very different renderings and is adapted to almost all textile supports.

- Sublimation: reserved for white or light-coloured textiles mostly made of polyester, this technique offers a perfect definition and bright printed colours. There is no limit in terms of number and arrangement of colours. The other great advantage of this technique is that there is no difference to the touch between printed and non-printed areas.

- Embroidery: mostly used for customisations that aim at a high-end results. This is the most wash-resistant and hard-wearing technique. It is possible to embroider directly onto the product or to apply embroidered patches. Embroidery allows to create raised 3D effects by adding foam or to play with different materials by applying a patch onto the final product.

- Digital printing: the printing method that has no limits in terms of precision, colour effects, number of colours, etc. This technique can be used to decorate any quantity of products and is particularly suitable for cotton-based materials.

- Transfer printing: technique suitable for all materials. It consists in transferring the design from a special paper onto the garment. Since a layer of material is added, you can see it and feel it to the touch. Nevertheless, the product keeps all its comfortable properties.
Adding an accessory

To finish the customisation of a garment or a bag, some customers also choose to add and customise some accessories such as tags, zip pullers, tapes, buttons, zip fastenings, etc. The list of possibilities is very long, so do not hesitate to let us know your wishes so that we can make them come true.
Special and customised packaging

Depending on the use you want to make of your creation, you can choose a packaging that reflects your image: the final step of customisation. You can choose customised blister packs and polybags, made of particular materials, single or multiple packaging, boxes of special size and material, garments on hangers, etc. Whatever your requirements, we have the experience and the teams to meet them.

PLANET JOY THAI

It is the same as yours and that is also why we respect and protect it!

JOY THAI is one of SOLO Group’s brands. As such, it is committed to the wear&care programme, which organises our actions to improve our social footprint and reduce our environmental impact.

It relies on 3 pillars:

PRODUCT

The product is our raison d'être. Our job is to make clothes that will allow everyone to express their uniqueness. Our obligation is to manufacture quality clothing, designed, manufactured and marketed with respect. Basic, timeless and qualitative, our products meet high quality criteria that guarantee a long life and easy maintenance.
PEOPLE

Behind all SOLO Group brands’ products, there are people who have imagined, designed, manufactured, transported and sold them, and those who wear them. This is why many of our projects are aimed at improving working conditions. At the same time, we support various charities that help those most in need, both in terms of social and medical assistance (NUK, Sreepur Village, etc.).
PLANET

As our future is inextricably linked to that of the planet, we are fighting at all levels to preserve it. We are committed to reducing our carbon footprint and that of our products as much as possible, and to seeking to move our business towards sustainable consumption and practices.

What about you?

In terms of CSR, various approaches are possible and all are relevant, provided that they are accompanied by strong and committed actions. At SOLO Group, we have made our choices and we work along the lines that we consider relevant and realistic. Though, we do not think that the lines of improvement we have chosen are the only possible ones.

Since JOY THAI’s mission is to bring your ideas to life, to manufacture products that will represent your brand and values, we are able to meet all your requests for specific actions, in addition to those that we already implement.

We will never give up on our commitments. However, if you wish, for instance, to exclusively use recycled or organic materials, or that come from a short supply chain or with special certifications, or if you wish to use a particular packaging, our sourcing will allow us to certainly meet your expectations and our organisation will ensure your request is satisfied.

At your service!

contact.joythai@soloinvest.com
+33 (0)142211684

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JOY THAI

92 rue Réaumur
75002 PARIS

Customisation:synonymous withJOY THAI